The Point And Shoot Evaluation Of Panasonic Lumixdmc Fz28k

Panasonic
We desire to thank Nora Martinez for contributing a guest post today on Disney Photography Blog. View Nora’s great photostream on Flickr together with her own web page.[/announcement]

When I was able to move up from my first photographic camera, I sold it on Amazon and obtained a Panasonic Lumix DMC-FZ28K (10MP). This camera ended up being an excellent point-and-shoot camera. The Lumix has roughly the design and feel of an DSLR, devoid of the interchangeable lenses. Its lens can be a super-zoom that goes from wide angle to 18X (the same as 27 – 486mm). It can use filters, and i also always were built with a polarizing filter into it. Note that, together with the polarizing filter on (or any filter), Also i had to make use of the hood adapter. Otherwise, the lens cap kept popping off. It’s numerous shooting modes, including full manual, and QuickTime movie. You can also shoot RAW, although Irrrve never did.

This can be the perfect example you don’t need a dslr to capture an excellent photo on your vacation
While it’s less easy to carry around among the smaller digitals, it’s fairly light, about 3/4 pound, and it’s similar to carrying around a DSLR. The examples here are: a typical Cinderella’s Castle view , performers inside a Main Street Parade , and also the Boardwalk after an earlier morning rain . For post-processing, I personally use Corel Paint Shop Pro, and also the Topaz plug-ins, Virtual Painter, and Paint.NET. Not every at the same time, naturally, and sometimes none in any way.

The trolley display on Main Street USA
The Panasonic Lumix is an excellent choice for shooting around Disney. It could be as simple or as complex as you would like it to be. Just let it sit on full automatic, and you can shoot for your heart’s content with out a worry. Or look at some of the different scenes, or try some manual adjustments for additional creativity. For me personally, it was the ideal bridge between my uncomplicated Coolpix and my new DSLR. But, as they say, your mileage may vary

Quick Gift Ideas

Need A Last Minute Gift Idea
Need a final minute gift for your photography lover in your own life? Grab a Photography Concentrate tutorial for the kids! It’s a digital download, to get it instantly, and spend the rest of the day relaxing by the fire as an alternative to fighting the crowds with the mall.

The tutorials can teach you:

The way you use that fancy camera to it’s fullest
The way to edit your photos to create out their utmost
How to design beautiful albums
How to shoot weddings and the business behind it
To offer them as a present simply follow this url to get more details, and purchase the gift code for your lucky duck! Easy!

Happy Holidays everyone, and happy photographing!

The Magic In Photography

Photography Is Magic
Whenever we travel we end up spending considerable time reflecting-on both our very own work, and photography in general. On this latest trip I came across myself thinking about a shoot we did really, and how one simple word from the boy captured a lot about photography which it blew my mind.

This shoot was for Ronald McDonald House, a charity providing you with housing and support for families with sick kids. Our subjects were Jeremy with his fantastic mother. Jeremy sadly includes a brain tumor, together been visiting the local children’s hospital for treatment. We had been taking the first family portraits that they had ever had together, therefore it was a party. That day we decided to bring along our Fuji Instax, to snap instant photos.

As with any boy, Jeremy was a lot more interested in playing than being still all night . photos taken. However the Instax caught his attention, and stopped him if you’ll. We took a trial, and handed him the blank photo.

He watched intently because the image slowly appeared, and then whispered one word containing changed my perspective on photography from the time: “Magic”.

See, photography may be taken for granted. It’s increasingly simple to take a photograph, and the effort involved might be nothing more than the press of a button. So it is smart that we would forget to appreciate just how incredible the process really is.

Just make sure think about it, photography is pure magic. It offers a superior the ability to literally freeze a moment in time, and keep it forever. That’s practically wizardry.

The special moment goes greater. Those images can hook up with thousands, or else millions, of folks around the world, making them really feel something. You have a real power to impact the world together with your photographs. Is that not completely mind-blowing?

Here’s the one thing. I think that photographs may have the most impact in the event the photographer understands the special moment. When you appreciate the power of a graphic, you know that you’ll be able to communicate with the globe through it. And that’s the initial step to actually achieving that much cla of connection!

Today, please take a few moments to consider deeply regarding your photography, along with the magic involved. Maybe it’s the points I brought up. Perhaps the magic occurs you are able to get individuals to open up, as well as your images capture their real selves. Or even it’s how capturing helps you to understand the world in the completely new way, and opens your vision to issues you never noticed before.

Just be sure you never take photography with no consideration. We’re all very lucky to get to enjoy it, and all its magic!

Making Sales Interesting

Whether you’re a professional photographer, or prefer to be a lifelong hobbyist, you ought to learn about selling. That probably sounds weird, since a hobbyist shooter may never exchange their images for the money. So why if and when they learn to sell?

Well, it’s to the very same believe that pro photogs shouldn’t be worried of selling. In any respect.

For this to all make sense, we need to change our concept of “selling”. If you’re terrified of selling, you almost certainly define it such as: Selling is tricking someone into providing you their money.

Well no kidding you don’t feel stoked about this! That sounds terrible. Instead, thinking about selling like this:

Selling is communicating how whatever you offer can help someone.

Examine those happy words! Communicating! Helping! That sounds superior right?

For pros, the importance is pretty clear. You’ll want to communicate how what you offer (your photography services) can help someone (the consumer) enough actually willing to pay out for it (to help you buy a new lens, and perhaps some food too).

For hobbyists, selling could help you in your photography career! See, there’ll be many times when you really need someone to assist you for you to make your work, whether it’s asking a person to pose for you personally, or needing to get onto someone’s property for your perfect shot.

But here’s the catch. Even if you are offering something at no cost, you may find it’s less easy as you’d expect to get visitors to agree. You say “But it’s free! You don’t have to pay anything!”. However they do, my good friend. They have to pay with their time, so that you still have some convincing to complete!

So whether you’re an expert or hobbyist, you need to learn how to communicate that your services might help people. Luckily, that’s less than tricky, when you know the big idea.

Which right here is the big idea: Individuals don’t buy features. Use benefits.

Folks want to know what’s in it for the kids. Makes sense right? So let’s have a look at what product or service benefits are, with photography specific examples! Woo!

Features

Features are details of what you’re offering. Let’s utilize a family photo session with digital files as one example. What might some features be? Have a second to consider it, then take a look at what I invented:

Lasts One to two hours long
On-location
Includes two photographers
Includes the full set of digital files (50-70 images)
Digital files are edited and retouched
Files are provided at both high resolution and web resolution
Images will be completed in fourteen days
Files are delivered with a USB drive
Images is going to be hosted in the online gallery for One month
How To Make Selling Non-Scary
Are you sold? Sounds awesome, right?? No, it doesn’t. It may sound boring, and doesn’t get through to the heart of why some of that matters to the client.

Everything you have to do is make features of your merchandise and services, and discover the benefit of every one. To do this, trust your clients’ shoes. Think about it from their perspective, and just what it really methods to them. The deeper you may get into the why, the harder your message will resonate.

So let’s obtain those features, and switch them into benefits!

Benefits

These benefits are likely to tell our client what’s really inside for them with our photo session. To start, we have to take into consideration who our client is, along with what they really love.

For a family photo session, your client is likely mother. We have a documentary approach to portraits, so our industry is generally looking for images that capture who they really are at this stage inside their lives. They want the photos to uphold a moment in time, for them to look back on it for a long time.

Let’s go point by point turning our features into benefits because of this client!

Feature: Lasts 1 – 2 hours long
Benefit: Time and effort for your family to relax and get comfortable, and we all can capture individual preference really are: your specific relationships and personalities.

Feature: On-location
Benefit: We’ll go with a location tailored in your families’ interests, to enable you to have fun, take advantage of the process, and also have photos that capture simply how much you enjoy hanging out together.

Feature: Includes two photographers
Benefit: Two shooters means we can cover more angles to make sure we catch those fleeting moments which will make you smile for many years.

Feature: Includes the total set of digital files (50 – 70 images)
Benefit: We document every one of the little details that make your family who they are. You’ll receive the full pair of files so that you can keep these memories forever.

Feature: Digital files are edited and retouched
Benefit: We carefully enhance everyone of your images to ensure they look perfect. You won’t need to worry if you have a pimple, or your child has a scratch. We’ll take care of it. All you have to think about is having fun with each other.

Feature: Files are offered at both high quality and web resolution
Benefit: The prime resolution files will help you to print out your images, to allow them to make you smile when you see them on the wall, or on your own desk. And now we also include web ready versions so it’s simple and fast to share your photos together with your friends and family, and spread the cheer!

Feature: Images will be completed in two weeks
Benefit: You won’t need to wait long until your images are in your hands, in order to start enjoying them and decorating your own home right away!

Feature: Files are delivered on a USB drive
Benefit: You’ll receive your files over a USB drive, making it easy to back them up in order to keep them safe and make certain you can enjoy them forever.

Now are you currently convinced? The huge benefits do a far better job of explaining the value of the service, and why it’s worthwhile for the client! And it’s not really that hard to think them out, if you put yourself in your clients’ shoes, and take into consideration what all this really method for them!

Exercise:

Imagine a product or service which you offer. List out full functionalities. Then decribe the consumer, and turn those features into benefits for them!

Some products or services you might want to do that exercise with include:

Digital Files
Photography
Albums
Prints
Headshots
Pet Photos
Commercial Photos
And for the hobbyists, consider situations in which you may need someone’s assistance to do your hard work. How could you explain your
request regarding benefits on their behalf?

Want To Improve Your Photography Learning? Here Is The Secret

The Secret Way To Learn Photography Better

“Learning photography is a challenging process. Some shooters head to organized schools, while others spend countless hours scouring the internet and devouring books to teach themselves the skill. But there’s one technique that can help you learn photography, and it’s hardly ever talked about at all.

And that, very simply, is to teach photography to someone else.

You see, teaching photography forces you to acquire a deeper understanding of the subject than if you were just doing it. This concept isn’t new. In fact, nearly 2000 years ago, Seneca the Younger (c. 4 BC – 65 AD) said: Docendo discimus, which means: “By teaching, we learn”.

We’ve been teaching for the majority of our photographic careers, and we can tell you that it has been one of the biggest factors in how quickly and thoroughly we have learned the necessary skills!

So this isn’t just another article to get you excited about photography. I seriously want you to teach someone else, even if you’ve never ever done it before. I’m going to walk you through the process, so you can get out there and make it happen!

How Teaching Helps You Learn Photography

Teaching requires full and total understanding of your subject matter. You have to be able to explain things clearly and concisely, as well as take advanced ideas and break them down into simple concepts for a beginner. You also have to be prepared to answer questions, and explain things in a few different ways, in case your student isn’t getting it. In order to do all this, you need to have a solid grasp of the fundamentals.

Now, a lot of photographers don’t really have those fundamentals down pat, especially if they learned how to shoot on their own. Schools have structured curriculums that drill these in, but if you’re one of the ever-growing number of self-taught shooters, you probably work more intuitively than technically. You can certainly get by on that, but photography becomes a much richer and more fascinating pursuit when you fully understand what is going on. You’ll also be able to handle a wider array of challenges when your fundamentals are rock solid!

So one of the first things you have to do when teaching photography to someone else is brush up on the material. Teaching will really put the pressure on you to make sure you understand!

Another big part of the learning that comes from teaching exists in the teacher-student interactions that take place. This is probably one of the most exciting parts about teaching! Sometimes, it’s as simple as a student asking you a question that you don’t know the answer to—maybe something you never even thought was important to learn.

The first thing to realize is that this is nothing to be embarrassed about. If you pretend to know the answer, or make something up, you’re hurting both yourself and your student. Humility is the key to lifelong learning. You have to accept your own limitations, and then work to overcome them. So if you get a question that you don’t know the answer to, hit the books and find out! Your students will probably push you to go and learn new things, and that’s fantastic!

Another way students are a big part of the learning equation is due to their unique perspectives on the subject matter. Photography is an exciting field because there is very little right and wrong. Instead, different perspectives, ideas and approaches are embraced and encouraged. Your students may have a completely different way of looking at a topic than you, and these new ideas can be incredibly inspiring! Often beginners come into photography with no baggage, and no pre-conceived notions about how things should be done. That makes their work some of the most refreshing of all. As a teacher you’ll get access to this fresh perspective, and get a chance to look at old topics in a brand new way. Once you know this incredibly valuable aspect of teaching, you can see why it’s such an important process!

When Are You Ready To Teach?

I’m sure that a lot of you are thinking that this all sounds lovely, but you’re not nearly advanced enough to be able to teach. Well, that’s not true at all.

See, even if you’re just in your first year of photography, you are still further along than someone who hasn’t started at all and would be able to help them out!

When we were only one year into our business we began getting a lot of questions from other shooters. We knew we could help them by sharing what we had learned so far, so we held a totally free workshop in our home, and had a fantastic group of photographers over. We had a little presentation, went out shooting together, and then we let them ask questions and we answered as best we could.

That experience was definitely nerve-wracking. We were super new, and there was a lot about photography we didn’t know. But between the great feedback we received, and the energy that comes from teaching, we were hooked, and have kept doing it ever since!

So no matter where you are in your photography journey, remember that you surely know enough to teach even just the basics to someone else! Then, as you learn more, you can teach more!

Who To Teach

Now, you’re probably wondering just who you should teach. Well, that’s simple: anyone!

We’ve taught everyone from kids, to brand new photographers, right up to shooters with decades more experience than us. And no matter what stage they were at, we had things to offer our students, and, very importantly, they had things to offer us too.

So think about who you know that is interested in photography, and what you could teach them. It could be your significant other, your friends, new photographers, or even your kids! Anyone who wants to learn is the perfect person to teach.

You can also teach in many different formats. It can be one-on-one, in a small group, or a large lecture theatre. You can meet in person, chat over the phone or with online video, or you can write articles and tutorials and post them online. We’ve taught in all these ways, and can tell you that each and every one is effective! They all have their pros and cons, of course, so you’ll have to figure out what works best for you and your students.

Teaching can be a formal experience, or you can do it casually. If you’re just getting started, you might be most comfortable just explaining what you learned that day to your significant other or a helpful friend. Then, as you get more experienced, you can begin teaching in a more structured way! You don’t need to start big—the simple act of rephrasing and explaining material can do wonders to help you understand it better!

How To Do It

First you need to understand what your student is hoping to learn in their time with you. Once you know their goal, you can prepare appropriately to help them achieve it!

Then, you have to figure out how you’ll teach them the material. Overall you should be trying to make it easier for them to learn the subject than it was for you. You probably won the knowledge through a lot of hard trial and error. The goal of teaching is to give the benefits of that experience to your student!

So figure out how you can make it easy for your student to learn. Sometimes this involves simplifying a complex topic, and getting down to t
he fundamentals. Or perhaps you could compile all the necessary information into one place. When getting your materials together, put yourself in the student’s mindset, and walk through the lesson. Are there any places where they might get confused? If so, figure out how to make things clearer.

When you’re actually teaching your students, there are a few things you can do to help them to learn better from you. First, make sure they understand that there are no such things as stupid questions, and that you encourage them to speak up if anything is unclear. Too often people are afraid to ask a question for fear of looking dumb. But we’ve already established that that is a silly fear, and that the dumb thing is not asking and learning!

Also encourage your students to take notes when they learn. Not only does it allow them to reference the material later, but it also helps to increase comprehension when they write down concepts in their own words.

Finally, make sure your students take what they’ve learned, and go out and practice, practice, practice! What you teach them won’t ever become a skill unless they go out and shoot!

Important Final Thoughts

Teaching is a very serious responsibility. You’re taking someone else’s education into your own hands, and that’s not a task to take lightly. When you teach, do your prep—research the topic from all angles to make sure you are giving them solid information. And remember: if you don’t know the answer, go look it up, don’t make it up!

Never forget that you can learn from everyone you ever encounter. To really get the full benefit of teaching you need to have an open mind, and see it as a fantastic opportunity for mutual learning!

Most of all, teaching photography is an amazing way to deepen your love and appreciation for the art. Enthusiasm is contagious, so get excited about sharing what you know with others, and you’ll be amazed at how stoked your students will become!

So, who are you going to teach now?”

Need Great Holiday Photos? Use The Following 8 Quick And Simple Ideas

8 Quick And Easy Tips For Better Holiday Photos

“The holiday season has got to be one of the best photo-ops of the year. Not only is everything beautifully decorated, but people are filled right to the brim with cheer, and a happy person is a photogenic person!

Now, it can be pretty overwhelming to try to capture all that festivity, and without the right mindset, the results can leave you less than jolly.

So here are some tips to help you take better holiday photos, AND enjoy the experience!

1. Shoot Lots

Our memories are weak. And yet, in the moment, it feels like we’ll remember forever. So the camera doesn’t get picked up, the moment doesn’t get captured, and the memory slowly fades away.

The holidays are full of amazing moments, so remember to shoot lots. I don’t think I’ve ever looked back at photos of a great time with loved ones, or a fantastic trip, and wished I hadn’t taken so many photos. I always wish I had taken more.

2. Keep A Camera Nearby

This will help you with tip number one! Keep a camera around you when you’re just hanging out. If it’s right at hand, you’re more likely to pick it up and shoot. If it’s in another room, or packed up in your camera bag, you might think “Aw, it’s not worth the effort”. Make sure it has a fresh battery and a card with lots of space.

3. Look For Themes

When you’re approaching a multi-faceted situation, like the holidays, it can be helpful to focus on different themes. This lets you dig deep into what you’re shooting, and avoid feeling overwhelmed. Here are a few ideas of themes (and sub themes) to shoot:

Food: cookies, dinner, preparation, enjoyment
Decorations: decorating, lights, trees
Gifts: wrapping, exchanging, enjoying
Relationships: reunions, generations
4. Play With Light

The holidays are filled with light — it’s a photographer’s dream! So play with it! Practice with your flash indoors. Then turn it off, and use the glow from Christmas lights to add ambience to your photos. Shoot at night. Shoot during the day. If you live somewhere with snow, shoot outdoors, and see how it acts as one hugely awesome reflector. See how many different lighting situations you can find! It’s like an awesome photography game!

5. Get Variety

Many photojournalistic photographers tend to look down on static, posed images. The “grip and grin” photo might seem boring, but it captures a relationship. And those photos will mean a lot years down the road. So take the time to get those shots! And definitely don’t neglect all the fantastic candid moments. The variety of these two types of images will help tell more of the story. Add in some shots of the scene and the details, and you’ve just done an awesome job of capturing the holidays!

6. Give Others A Turn

Don’t hog the camera! It’s super fun to let others take a turn with your camera, both in watching how they change their demeanour when they become the “official photographer”, and then getting to look through their images afterwards. Get all the settings right for them, give them a super-quick tutorial, and let them go.

And get the kids involved too! Depending on their age (and the value of your camera) you might want to stay with them as they head off in search of something to shoot. But it’s totally worth it. Kids have a unique way of seeing things, and they’ll be thrilled to get to use a fancy camera! Plus they have a knack for getting great expressions out of people.

7. Share

Make sure that those fantastic images that you put so much time and effort into creating don’t just sit on a hard drive afterwards, never to be seen again! Take the time to put together an online gallery (Lightroom is great for this) and send it to friends and family so they can enjoy the photos too. In our experience, the sooner you do this, the more likely you are to accomplish it. Leave it for a while, and it quickly gets pushed to the back of the to-do list as you return to normal life. But photos are meant to be shared, so get them out there! Bonus points if you make an album with them (Blurb is a great option for quick albums – check out our review here).

8. Find The Balance

This is a tricky one. As a photographer, you need to find that balance between enjoying an event and photographing it. You don’t want to get stressed trying to capture every single moment in photos, and wind up missing out on simply enjoying the experience. But you also don’t want to get lazy, and later regret not picking up your camera.

I don’t have a quick-fix answer for how to find the balance, but I think keeping it in your mind is the first step. Each person will have a different level of photography that they will feel comfortable with in their own lives. Maybe you like to get photos all the details, and that’s how you enjoy experiences. Or maybe just a couple shots is all you need. Figure out your balance, and then enjoy photographing your holidays!”

Attracting The Eye

Drawing the Eye
Hello readers! We wish to thank you for an amazing first day with the new app, Disney Photo Per day! Again and again, everyone prove to us that we truly really have the best fanbase in the world! For today’s article, I needed to share an instant compositional technique, using section of the Tower of Terror queue as my example.

This spot is a corner far from where you use enter the Hollywood Tower Hotel. With this composition, I technically broke a “rule”. That rule will be the Rule of Thirds, which basically explains which you shouldn’t compose an image with the subject dead center. I strive my best to stick to this rule, as it really does let me creatively compose, nevertheless for this one, I had to bend the guidelines ever so slightly. I saw this window, along with the first thing I thought was just how much it resembles the shattering window noticed in the Twilight Zone montage and throughout one of the ride scenes. And then I saw how the window sort of looked like a pinhole, while using lines in the building to draw the eye. I threw on my Ultra Wide Angle lens, letting other guests past me, and fired off this shot. The distortion through the UWA actually even helps the pinhole feel, and can make it more dramatic in my opinion. Then, in post processing, I added a small amount of vignetting to darken the edges and bring your window, thus enhancing that pulling feeling more.

I hope you guys liked this little rule breaking session, so you always try thinking out of the box while shooting, whether it be in a Disney Park or maybe in your everyday living. Thanks for reading, see ya real soon!!

Is Photography Degree A Requirement To Excell In Photography?

“As the recipient of a great education (thanks in no small part to my parents), I’m always captivated by discussions of methods college influence what we should do and achieve later in life. Being a music major, I really could have never fathomed i would some day become an entrepreneur, and when I believe back to college, it had little or no to do with purchasing of technical knowledge, plus much more about coming in contact with a wide range of subjects, people, and social situations.

And thus I read Joseph Gamble’s essay for the 50th Annual Society of Photographic Education’s National Conference piece using more than a passing interest. It had been an essay in which he interviewed photographic educations, and after that came to the conclusion that the “pros” outweighed the “cons” 8 to a few.

My position isn’t meant to be a cynical examine photographic education, but we have to acknowledge there was massive selection bias in speaking with people whose livelihoods depend upon a constant study body. So let me provide a constructive counterpoint.

First, To be sure that being immersed in the subject and encompassed by others who may also be immersed is invaluable. If you live and breathe photography each day, and your peers and instructors are pushing you to do more, it’s extremely difficult to regress. Students who will be particularly introspective will gain a large advantage from regular “crits.”

But photography isn’t organic chemistry. It doesn’t require beakers and exotic chemicals (anymore). A $500 DSLR as well as a copy of Photoshop will generally suffice. You can do an awful lot of experimentation and self-directed study with simple motivation, despite exactly what the pundits say about having access to expensive lighting equipment and a studio.

Photography can also be somewhat unique as being a profession in this most practitioners are sole proprietors just after graduation. If you work at McDonald’s or Google, you’re cog in the machine who is responsible for a certain component of success. Flip the burgers, write the code, cash a paycheck. The extinction of the staff photographer job has made this scenario virtually impossible for the recent graduate. The freelance photographer is responsible for every aspect of their success.

Once i joined a web start-up right out of college, we were four people, but I wasn’t responsible for incorporating the company, filing taxes, or submitting the payroll. I used to be just in charge of helping to make a website. As the years proceeded, and we became more productive, I assumed I knew everything about business. When we started PhotoShelter, i was suddenly in charge, I realized how little I knew.

Suddenly, I wished I had taken a small business or marketing class in class, or paid more attention inside my previous company. I had to spend several years to be aware of that our success was just as much a function of advertising as it was in our technology. Customer support, social media, DMCA takedowns – it was a steep learning curve, and quite honestly, with no great team around me, I don’t know that the company would have survived with my spartan knowledge.

That literally brings us to the photographer. I assume that pedigree is marginally beneficial, in truth, I’ve never hired a photographer due to school he/she went along to. I hire on reputation and portfolio. Similarly, I’ve spoke to dozens of photographers who may have revealed how little they are fully aware about business, and many of them have informed me that their schools didn’t offer relevant business or marketing instruction (or they didn’t be aware).

The challenge is always that “business” is not only boring academically, but it’s very abstract. If you don’t have to worry about the next paycheck or purchasing your camera because you have a student loan, you might have very little time for such frivolity as business. But freelancing is a fact of life for thousands of people in today’s economy, thereby understanding how to build business success is imperative. So I would challenge educators to create curriculums round the following.

Before graduation, help make your students:

photographer
Create an LLC. There are dozens of online services which might be relatively inexpensive.
Open a company bank account so they learn the worth of separate account and accounting.
Utilize the NPPA’s cost of doing work calculator to estimate a daily “cost” so they learn how to price their labor without moving away from business.
Develop a marketing plan that identifies a) their marketplace, 2) activities that will aid them reach that market, and 3) an estimation of time per week spent each and every marketing activity.
Discuss business use cases on a weekly basis.
Make sure there is a very functional comprehension of web technologies and analytical packages to be able to make data-driven decisions.
Generate small business owners and entrepreneurs to speak to your students, so they begin to comprehend the challenges of running a business.

Photographers all too often fall back on the excuse that “we’re visual people” and “we don’t understand this business stuff.” That, my buddies, is a perfect attitude for failure.

My best advice is usually to never major in photography (any small is fine). But understanding that this is an impossibility, both students and teachers alike can help the profession start by making sure that it can be viewed as a career, and not an interest. And the barometer for that success is remaining in business.”